CAPTIV-NeuroLab for Communication & Edition
Maximize the impact of printed materials, newspapers, magazines or communications on your readers!
With CAPTIV-NeuroLab, observe how your printed or on-line media are browsed, identify easily which contents catch attention. Optimize your information structure and increase readers fidelity.
Test your communications material
Posters, display, safety guidelines... measure the efficiency of your messages on your targets.
Test your magazines and newspapers
Are you really certain to make the good decisions? Find out how your customers read your newspapers, magazines, webzines, what they like or what they skip.
Test your publications and books
Size, materials, typography, design..., measure your targets reactions and emotional reactions for optimizing the impact and the success of your new editions.
Why choosing CAPTIV-NeuroLab for Communication and Edition?
Communications agencies, survey and research institutes, advertisers, publishers, media groups, CAPTIV-NeuroLab solutions have been designed for you!
What our customers like?
A fast and relevant process for studying human behavior in 4 steps
Create your custom scenario
Write instructions, select picture, video, website, ad any static or dynamic media and build step-by-step your own scenario.
Connect your equipment easily
Thanks to Captiv-NeuroLab compliance and its plug-and-play architecture, connect easily wireless sensors, eyetrackers, webcams...
Record participants behavior and reactions, whatever their situation or the device used: static, mobile, virtual.
Visualize and analyze
Enjoy smart and detailed reports - immediately. Export data, graphs and results in your own reporting documents.